Nike Freestore

Graphic identity design for the Nike Freestore, the first flexible store for the most flexible shoes in the universe. The store challenges you to move while trying the new Nike Free new shoes. How? You had to put the shoes on and move as much as you can to move the entire physical structure linked to a motion-sensing system.

  • Branding design
  • for — Nike
  • with — Flock
  • 2013 / México